We are following many methods to get back links for our website. It helps our website to get top rank in SERP for competitive keywords. We can classify the methods into three types (one-way, two-way, and three-way).
Search engines have reduced the weightage of the links from two-way (reciprocal) and three-way. With my recent experiment, I [...]
Link Building Strategies




(2 votes, average: 4.5 out of 5)Remove the Label - “This site may harm your computer”




(3 votes, average: 4.33 out of 5)To make users feel safe when they search web, Google continuously working to identify dangerous sites and increase protection for their users. This warning message appears with search results which they identified as sites that may install malicious software on your computer:
Below is the sample SERP displaying the warning message for a website.
Even after you [...]
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Demerits of KEI




(7 votes, average: 3.43 out of 5)A mathematical representation of the popularity of a keyword compared to its competition measured as the number of pages in a search engine’s index.
The formula for calculating KEI is P^2/c
P - Popularity of the keyword (Searches per month)
C - Competition for the keyword
The higher the KEI, the more popular your keywords are, and the less [...]
Goal Conversion Overview




(7 votes, average: 4 out of 5)Attaining top ranking and increasing traffic are not only the targets of SEOs. We can bring visitors by attaining top position for irrelevant and less competitive keywords in search engines. Nowadays clients are pretty clear on their requirements. They are demanding for the number of goal conversions happened in the website.
What is Goal conversion? Goal [...]
Competitive Analysis and SEO




(6 votes, average: 4.83 out of 5)Competitive analysis plays vital role in SEO which helps you to beat your competitors in SERP.
How to find competitors for your website?
The top ranked three websites for the targeted keywords will be your competitors. You may not able to find a competitor who is offering all services (or keywords) same as yours. In this case [...]
Online Marketing Types




(3 votes, average: 4.33 out of 5)I have explained the types of online marketing in below chat.
Online Marketing - As we know already, online marketing is the way of promoting our business website in online. There are many strategies we are following in online marketing.
Search Engine Marketing - Search engine marketing, or SEM, is a form of Internet marketing [...]

