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October, 2008

Two major changes in calculating Quality Score

Two major changes in calculating Quality Score

Google has announced the two major changes in calculating quality score. It’s the right time for Advertisers to review their campaign and get ready for holiday season. These changes may affect your spend, Ad position and Ad performance. Minimized the influence... (Continue reading)

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How to deal with SEO clients?

How to deal with SEO clients?

Clients may not have clear picture on the progress and results of SEO. It’s our responsibility to make them understand. Before speaking with client, analyze his business. Prepare a detailed proposal with his website conversion type. Find what will help him... (Continue reading)

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Google Co-Founder Sergey Brin’s Personal blog

Google Co-Founder Sergey Brin's Personal blog

A month before Sergey started his personal blog hosted in blogspot. Too is the name of his blog. Lets give a big hand to Sergey for entered to our blogosphere. BLOG URL: too.blogspot.com “Too” generally means additional. In his about page, Sergey... (Continue reading)

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Will URL Canonicalization affect Google Analytics reports?

Will URL Canonicalization affect Google Analytics reports?

Yes of course! Before that, we all know the drawback of being with out canonicalization. Yes, it will create duplication issue. Now how come it relates with Google Analytics? With out URL canonicalization, you can’t get the actual Google Analytics reports!... (Continue reading)

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SEO has no future?

SEO has no future?

Is that true? I don’t think so…SEO trend may vary every month or every year. But SEO stay for ever. SEO is not only the task of making pages SE friendly but also user friendly. SEOs brain is not only stuffed... (Continue reading)

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Google AdWords – Keyword Matching Options

Google AdWords - Keyword Matching Options

While entering keywords (After biding calculation) in your PPC account, this keyword matching option will helps you to run the campaign successful. Let us assume your PPC keyword as “Software Development”. There is no such restriction to display your ad only... (Continue reading)

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